Get a free auditGet a free auditA website, local SEO, and ad campaigns built around emergency plumbing searches — connected to a CRM that responds to every call and text in seconds, not hours.
Emergency work is won in minutes. Almost everything else you do is downstream of how fast somebody answers.
A burst line doesn't wait. If the call rings out, they are already scrolling to the next result on the map.
Nights and weekends bring the highest-intent calls of your week, and voicemail eats them.
The bigger conversation never happens, because nothing follows up once the drain is cleared and the invoice is paid.
For plumbing the whole thing turns on the first minute after a missed call — including the part where you tell them to shut the main off before you've even left the yard.
Hi — {{business_name}} here, sorry we missed you. Is water still running? If it is, shut the main off and reply with your address — we'll come straight back with our next open slot.
This is the real configuration, not a screenshot of somebody else's dashboard. Every line of it gets rewritten with you before it goes live.
A website built around emergency-plumbing and drain-service searches
Local SEO for "plumber near me" and 24/7 emergency service terms
Google Ads and Local Services Ads managed for cost per booked job
GHL or WordPress CRM with instant lead response and review automations
Three stages, and the six things that move across them on a plumbing build.
We start with what happens to a call at 11pm on a Sunday, because that call is worth more than anything the site does at 2pm on a Tuesday.
A 24/7 emergency page, after-hours routing, the shut-off instruction text, and the follow-up that turns a cleared drain into a quoted repipe.
Emergency and scheduled work are tracked separately, so the cheap clicks stop taking credit for the expensive jobs.
The order changes depending on how many trucks you run. This is what we'd say before you spent anything.
After-hours text-back is the whole project. Do it before the website, before the ads, before anything else.
Route by zone so the nearest van is the one that replies, and make the reply say how far out you are.
Separate emergency numbers per city with one pipeline behind them, so you can see which market is actually paying.
The things people ask before the first call.
Yes — missed-call text-back and instant lead routing are standard parts of the CRM setup for emergency service businesses like plumbing.
Both, and everything in between — most plumbing clients come to us needing the whole system connected, not just one piece.
The build is scoped and quoted as a fixed number in writing before any work starts. Ongoing SEO and ads are a flat monthly fee — we don't bill a percentage of your ad spend, because that pays us for spending more of your money.
You do, from day one. The domain, the hosting, the tracking numbers, the GoHighLevel or WordPress account, the contact list and the review history are all in your name. If you leave, you keep all of it.
No. The usual starting point is the emergency page and the after-hours text-back. SEO and ads make more sense once the 11pm calls are covered.