Empro Lead System: plans from $197/mo. No setup fee, no long contract.
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For home-service businesses that want booked jobs

Web designs that turn visitors into customers.

Empro Labs designs and builds GoHighLevel funnels, WordPress sites, and Shopify stores that load fast and convert — plus the SEO and ads to bring customers to them.

RoofingHVACPlumbingElectricalLandscapingLawn CareTree ServiceWindowsFencingRemodelingPest ControlPainting
Where the jobs go

Most small businesses don't have a marketing problem. They have a follow-through problem.

Empro Labs exists to close the gap between the website or campaign that got promised and the customers that actually show up.

Overview

A website, visibility, and follow-up that work as one system

Every part below is connected: the site that captures the lead, the searches and ads that bring people in, and the follow-up that turns them into booked jobs.

New quote requestStraight into your CRM
Lead

A website turns visits into opportunities. Service pages, conversion paths, and tracking built around the jobs you want.

↗
1
Your businessTop local result

Local visibility puts you in the right searches. Google Business Profile, city relevance, and review signals working together.

↗
Campaign performanceActive
New leadBooked
LeadsBookings

Paid acquisition creates demand you can measure. Google Ads and LSA readiness connected to the same lead journey.

↗
Lead assistant
Do you repair roof leaks?
Yes! What ZIP code is the property in?
37129
Got it. Want an estimate this week?
Lead captured, your team is alerted

AI chat answers while intent is still high. An immediate first response that captures job details and alerts your team.

↗
Incoming callCustomer · 8:42 PM
Missed callCustomer · 8:42 PM
Sorry we missed you! How can we help?
Text sent in seconds

Missed-call recovery keeps the conversation alive. An instant personalized text when a call cannot be answered.

↗
★★★★★
Review request sent
New customer review+1 review

Reputation workflows turn completed jobs into trust. Consistent review requests and private feedback follow-up after the work.

↗
Past customersReaching out
Replies coming in

Reactivation brings past customers back. Relevant follow-up to old opportunities and customers already in your database.

↗
This week2 bookings
MTWTF
Thursday, 2:00pmEstimate booked straight onto your calendar
Scheduled

One pipeline makes the next step visible. Every call, form, reply, estimate, and booking in one accountable system.

↗
The lead clock

What happens in the minutes after someone reaches out.

Most jobs are won or lost before you see the message. Pick how the lead comes in and follow the clock.

Example timeline
  1. Form comes in

    You are off for the night. The lead is logged with the job details.

  2. Reply sent

    Text and email with a booking link, written in your words.

  3. They pick a slot

    Wednesday, 3:30 pm, straight from your live calendar.

  4. Reminder goes out

    The day before, so they are home when you arrive.

Local SEO

Climb the map pack one signal at a time.

Local rankings come from a few signals working together. Switch them on and see where a business like yours tends to land.

Illustration only. Real rankings depend on your market, competition and distance to the searcher.

roof repair near me
  1. 1Hillcrest Roofing Co.Roofing contractor
  2. 2Summit ExteriorsRoofing contractor
  3. 3Northside Roof RepairRoofer
  4. 4Brightline Home ProsGeneral contractor
  5. 5Your businessProfile half filled in#5
Booking

Turn the conversation into a booked estimate.

Booking links, reminders and one pipeline that shows exactly where every job stands. Here is what your customer sees, start to finish.

  1. 1

    They get a booking link

    Sent in the first reply, by text and email, in your words.

  2. 2

    They pick a time

    Only real openings from your calendar, so nothing double-books.

  3. 3

    It lands on your calendar

    Logged with the job notes, and a reminder goes out so they are home.

Example screens. The real ones carry your name, services and calendar.

Recent work

Sites you can open right now.

Real client builds, not mockups. Pick one from the index and open the live site.

Jeff Flowers Insurance live website
GoHighLevel · Insurance agency

Website for an independent insurance agency, built on GoHighLevel so every quote request lands straight in the CRM.

How it runs

Your first 30 days with us.

Most sites are live in two to four weeks. Here is what each week looks like, and what you are asked to do.

  1. Week 1

    The audit

    We map where your website, SEO and ad spend are leaking customers. You get the plan either way.

    Your part: One call and logins
  2. Weeks 2-3

    The build

    Site, funnel or campaign rebuilt and tested before it reaches real customers.

    Your part: Approve the pages
  3. Week 4

    The launch

    Everything goes live and every lead gets a fast reply.

    Your part: Answer the booked jobs
  4. After that

    Ongoing tuning

    Month to month, we keep improving what the numbers show.

    Your part: Nothing extra
Fit

Who we're built for.

We turn down work that isn't a fit for either of us. Here's how to tell in advance, before anyone books a call.

This is a fit if

4 signs
  • You need a website that converts, not just looks good in a screenshot
  • You're tired of re-explaining your business to a new freelancer every few months
  • You want weekly proof of progress, not a status report
  • You're on GHL, WordPress, Shopify, or a custom stack and need it to actually convert
Sounds like you? Book a strategy call

Probably not a fit if

4 signs
  • You want the cheapest day-rate available, not a scoped outcome
  • You need a single static page with no ongoing changes
  • You're not ready to have a specialist on call after launch
  • You want guaranteed rankings or revenue promised on the first call

We'd rather tell you now than after a wasted call.

01

You talk to the builder

Direct access to the person who built it, not a ticket queue.

02

Scope in writing

A written scope and a fixed price before any work starts.

03

No lock-in

Month to month, so we keep earning the work.

Pricing

The Empro Lead System. Three plans, one team.

Website, GoHighLevel CRM, lead follow-up, local SEO and ads for contractors, priced by how much of it you need.

Launch

$197/mo

For contractors building the foundation

A real website, a working CRM, and every call and form landing in one place instead of three inboxes.

  • Lead-generating website (5–10 pages)
  • GoHighLevel CRM and sales pipeline
  • Contact forms and call tracking
  • Review request workflow
  • On-page SEO foundations
Choose Launch

Scale

$497/mo

For businesses ready to add paid demand

For teams with a working sales process, ready to add content and paid search without losing track of leads.

  • Everything in Growth
  • Ongoing local SEO and content
  • Google Ads and Local Services Ads management
  • Advanced pipeline automation
  • Monthly report on calls, leads and booked jobs
Choose Scale

Billed monthly in USD · No separate setup fee · No long contract · Website, content and accounts stay yours. Google Ads and Local Services Ads budgets are paid directly to Google and are not included in the plan price.

Questions before you start.

If yours is not here, ask it on the call.

Still have a question?Tell us what you're trying to solve and we'll answer within one business day.Ask us directly
What does Empro Labs actually do for a small business?

We build and manage the website, GHL funnel, or Shopify store behind your business, plus the SEO and ads that bring customers to it — as one accountable team instead of a rotating cast of freelancers.

How is this priced?

Every engagement starts with a scoped, fixed quote before any work begins. No hourly guesswork, no surprise invoices.

How fast can you start?

Most engagements begin with an audit within a week of the first call, and a working plan inside two weeks.

Do you only build new projects, or fix existing ones?

Both. A large share of our work is rescuing a website or campaign a previous freelancer or agency left unfinished.

Which platforms do you work with?

Custom code, GHL, WordPress, and Shopify — whichever fits what you're actually trying to do, not whichever we're most incentivized to sell.

What happens after launch?

We stay on. Ongoing support is a standard part of every engagement, not an upsell.

Guides

Read before you hire anyone.

All guides